Adidas - Case Study

Adidas boxing has a lot of media and social media needs.
Instead of shooting one off social media videos, with Adidas we decided to approach things as a full campaign. Having deliverables laid out in advance we were able to organize our shoots in much more of a catalog fashion.
This strategy allowed us to get 6 months of social media content (photo and video), catalog photography (still and video), product testimonials, athlete social content (photo and video), along with 2 commercial spots all in just 4 days of shooting.

Our strategy was so successful it quickly lead to us doing something very similar for Gracie Barra (Adidas creative partner in BJJ).

Below are examples covering most of the styles of content done with Adidas.